Did Television Reduce the Effect of Partisan Press on Electoral Politics?

Research output: Contribution to journalArticle

Abstract

In this study, I examine whether the effect of biased media can be reduced when voters have an alternative source of political information. Specifically, I investigate whether the introduction of television mitigated the effect of partisan press on U.S. presidential elections from 1944 to 1964. I first show that newspaper coverage of presidential campaigns during this period was affected by newspapers’ party affiliations and their readers’ political preferences. The main finding of this study is that television decreased the correlation between the circulation of partisan newspapers and parties’ vote share. The results suggest that the existence of centrist media can make voters less susceptible to partisan media.

Original languageEnglish
Pages (from-to)78-98
Number of pages21
JournalAmerican Politics Research
Volume48
Issue number1
DOIs
StatePublished - 2020 Jan 1

Fingerprint

television
newspaper
politics
presidential election
voter
campaign
coverage

Keywords

  • local newspaper
  • media bias
  • television

Cite this

@article{f21f528d9119478c892a86e131380f5f,
title = "Did Television Reduce the Effect of Partisan Press on Electoral Politics?",
abstract = "In this study, I examine whether the effect of biased media can be reduced when voters have an alternative source of political information. Specifically, I investigate whether the introduction of television mitigated the effect of partisan press on U.S. presidential elections from 1944 to 1964. I first show that newspaper coverage of presidential campaigns during this period was affected by newspapers’ party affiliations and their readers’ political preferences. The main finding of this study is that television decreased the correlation between the circulation of partisan newspapers and parties’ vote share. The results suggest that the existence of centrist media can make voters less susceptible to partisan media.",
keywords = "local newspaper, media bias, television",
author = "Song, {B. K.}",
year = "2020",
month = "1",
day = "1",
doi = "10.1177/1532673X18786722",
language = "English",
volume = "48",
pages = "78--98",
journal = "American Politics Research",
issn = "1532-673X",
number = "1",

}

Did Television Reduce the Effect of Partisan Press on Electoral Politics? / Song, B. K.

In: American Politics Research, Vol. 48, No. 1, 01.01.2020, p. 78-98.

Research output: Contribution to journalArticle

TY - JOUR

T1 - Did Television Reduce the Effect of Partisan Press on Electoral Politics?

AU - Song, B. K.

PY - 2020/1/1

Y1 - 2020/1/1

N2 - In this study, I examine whether the effect of biased media can be reduced when voters have an alternative source of political information. Specifically, I investigate whether the introduction of television mitigated the effect of partisan press on U.S. presidential elections from 1944 to 1964. I first show that newspaper coverage of presidential campaigns during this period was affected by newspapers’ party affiliations and their readers’ political preferences. The main finding of this study is that television decreased the correlation between the circulation of partisan newspapers and parties’ vote share. The results suggest that the existence of centrist media can make voters less susceptible to partisan media.

AB - In this study, I examine whether the effect of biased media can be reduced when voters have an alternative source of political information. Specifically, I investigate whether the introduction of television mitigated the effect of partisan press on U.S. presidential elections from 1944 to 1964. I first show that newspaper coverage of presidential campaigns during this period was affected by newspapers’ party affiliations and their readers’ political preferences. The main finding of this study is that television decreased the correlation between the circulation of partisan newspapers and parties’ vote share. The results suggest that the existence of centrist media can make voters less susceptible to partisan media.

KW - local newspaper

KW - media bias

KW - television

UR - http://www.scopus.com/inward/record.url?scp=85049944103&partnerID=8YFLogxK

U2 - 10.1177/1532673X18786722

DO - 10.1177/1532673X18786722

M3 - Article

AN - SCOPUS:85049944103

VL - 48

SP - 78

EP - 98

JO - American Politics Research

JF - American Politics Research

SN - 1532-673X

IS - 1

ER -